COMPASSION

NCM.ORG

// DIGITAL 


With an influx of public service announcements across all media platforms, it's easy to become desensitized to the worldwide suffering that occurs every day. We set out to create a short, emotional film that would rise above the conventional appeals we’ve become accustomed to seeing. It’s a story that centers around one ordinary man's journey toward rediscovering his capacity for compassion – and action.