KOBE 9

NIKE BASKETBALL

// PHOTOGRAPHY


The ninth installment of the Kobe Bryant line from Nike seemed like a shoe from the future. The performance sneaker was made of Nike’s FLyknit material and knitted together from a single piece of thread - making it light and form fitting. We partnered with Nike to bring the Kobe 9 to market through photography for their digital and social channels. This content led the campaign and garnered incredible engagement through the life of the story.