SIMON SAYS  

PANINI

// TV SPOT & BRAND FILM

Let your imagination run wild for this one. How cool would it be to meet your favorite professional athlete? No, really. Remember what it was like to dream? We turned the fantasy of one lucky card-collector — and every young athlete — into a reality in this two-minute film that marked the naming of Kevin Durant as Panini’s global spokesperson. In this fantastical world, we reimagined a classic child’s game where a kid gets to call all the shots.